TTPCom's Next Generation Multimedia Applications Boosted by NVIDIA? Processors |
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Cambridge, UK February 15, 2005 -- TTPCom Ltd, the world's leading independent supplier of digital wireless technology, today announced that NVIDIA's Wireless Media Processors (WMP) are now available pre-integrated on its Ajar applications platform. The first devices will be based on the Analog Devices SoftFone chipset, the NVIDIA GoForce? 4000 WMP, and TTPCom's Ajar. This powerful combination of technologies will result in low power, accelerated applications in a cost-effective implementation that will bring high-end multimedia and graphics functionality to mass market handsets.
NVIDIA has recently developed a series of chips that bring PC quality, interactive multimedia and graphics to mobile handsets. The technology enables innovative design techniques, both inside the chips and at the system level, which will result in high performance and long battery life for features such as MPEG 4, 2D and 3D graphics, MP3 and audio. When combined with TTPCom's Ajar platform, the NVIDIA GoForce 4000 boosts all of the pre-integrated applications and user interface graphics, enabling mobile device manufacturers to deliver advanced multimedia capabilities such as high resolution video recording and playback or 3D arcade quality gaming features.
Ga?l Rosset, Ajar architect at TTPCom comments: "The pre-integrated applications on Ajar enhanced by the NVIDIA GoForce 4000 WMP presents a powerful proposition for the market. As we move towards 3G, mobile phones are expected to increasingly be used as personal media centres, taking the position of the PC for the storage and sharing of music, videos games and music. Our cost-effective solution will help bring even the most advanced multimedia solutions to the mass market."
"Thanks to the combination of our technologies, we'll soon see mobile handsets that allow users to play games using a TV screen or play videos with minimal power consumption," added Glenn Schuster, general manager, wireless media processors, NVIDIA Corporation. "Using our media processor to accelerate the applications in Ajar results in a better method of delivering high performance multimedia. Unlike alternative solutions that rely on software, this implementation is both cost-effective and low power and therefore well suited for a wide cross section of mobile devices."
About TTPCom's AJAR platform The TTPCom Ajar Platform combines a comprehensive applications framework, a toolset for the development and testing of applications and user interfaces and a complete suite of applications for today's leading-edge phones. It enables a single applications investment for low-end to high-end multimedia phones and portability across multiple modems and multiple architectures. The reduction in development costs and productivity benefits result in a reduced time-to-market whilst Ajar's flexibility enables handset manufacturers to quickly and easily develop a greater selection of products with a higher level of differentiation. A number of TTPCom and third party applications are pre-integrated, including Java?, MMS, email, WAP2.0, digital camera support, embedded and downloadable games, polyphonic ringtone and music phone technology, voice recognition and multimedia content.
About the NVIDIA GoForce 4000 WMP The NVIDIA GoForce 4000 WMP features up to 3MP camera support with real time capture, storage, and the ability to view multiple digital images. By supporting 8x digital zoom and removable storage to manage digital assets, the GoForce 4000 WMP allows handset manufacturers to incorporate a complete digital feature-set into their products. The GoForce 4000 WMP also allows for simultaneous encode and decode that can be used for applications such as video conferencing with multiple video filters, providing outstanding video preview, capture, and playback. All of these features were designed with digital gamers and entertainment enthusiasts in mind, and with the ability to do so using as little as one tenth of the power of traditional software codecs.
About NVIDIA NVIDIA Corporation is a worldwide leader in graphics and digital media processors. The Company's products enhance the end-user experience on consumer and professional computing devices. NVIDIA graphics processing units (GPUs), media and communications processors (MCPs), and wireless media processors (WMPs) have broad market reach and are incorporated into a variety of platforms, including consumer and enterprise PCs, notebooks, workstations, PDAs, mobile phones, and video game consoles. NVIDIA is headquartered in Santa Clara, California and employs more than 2,000 people worldwide. For more information, visit the Company's Web site at www.nvidia.com.
About TTPCom Headquartered in Cambridge, UK, TTPCom Ltd. is the principal operating subsidiary of TTP Communications plc (LSE: TTC). The company develops intellectual property used in the design and manufacture of wireless communication terminals. TTPCom licenses its technology to leading semiconductor and terminal manufacturers worldwide, including Analog Devices, Intel, LG, NEC, Renesas, Sharp, Siemens and Toshiba.
TTPCom has established a world leading position with its GPRS, EDGE and 3G protocol software; offers rapid customisation of handsets through its AJAR applications framework; and for those manufacturers for whom a fast time to market is critical, TTPCom also offers complete handset and module designs. More than 40 million devices using TTPCom technology were shipped during 2004. More information can be found on TTPCom's website at: http://www.ttpcom.com.
Certain statements in this press release including, but not limited to, the benefits, capabilities, performance and features of NVIDIA WMPs and of the integrated product and mobile phones becoming personal media centres are forward-looking statements that are subject to risks and uncertainties that could cause results to be materially different than expectations. Such risks and uncertainties include, but are not limited to, delays in ramping new products into production, design defects, manufacturing defects, incompatibility of technologies, acceptance of mobile handsets by the mass market, reliance on third-party manufacturers, general industry trends including cyclical trends in the handheld market, delays in integration of our products with TTPCom's AJAR platform, the impact of competitive products and pricing alternatives, changes in industry standards and interfaces, our dependence on third-party developers and publishers and other risks detailed from time to time in the NVIDIA reports filed with the Securities and Exchange Commission including its Form 10-Q for the quarter ended October 24, 2004. These forward-looking statements speak only as of the date hereof. NVIDIA disclaims any obligation to update these forward-looking statements.
NVIDIA and GOFORCE are registered trademarks and/or trademarks of NVIDIA Corporation in the United Kingdom and other countries.
Contacts: Peter Davies, TTPCom Limited, Melbourn Science Park, Cambridge Road, Melbourn, Royston, Herts, SG8 6HQ, United Kingdom. Tel: +44 (0) 1763 266266, Email: e-mail protected from spam bots.
Allan Edwards Neesham Public Relations Tel: +44 (0) 1442 879222 Email: e-mail protected from spam bots
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